The National Basketball Association usually referred to as NBA, is a professional basketball league for men in North America. The league started in the early 1940s in the New York City and named the Basketball Association of America (BAA). The name National Basketball Association was coined in 1949. Currently, the league has 30 member clubs; 29 of them coming from the United States and one from Canada. Over the years, NBA has continued to look for growth and recognition in the international scene. It is an active member of the United States Basketball (USAB), recognized by the International Basketball Federation (FIBA).
Many sports investors have played a significant role in the growth of National Basketball Association. One of the household names, as far as NBA clubs owners is concerned, is Mr Bruce Levenson. This gentleman has championed for more teams to participate in NBA games, and possibly even teams abroad.
Bruce Levenson! Who is this man? As stated earlier, Bruce is the former NBA Atlanta Hawks Owner. His contributions at the NBA Atlanta Hawks cannot go unnoticed. He is the reason this club has been performing all these years. Reliable sources claim that Bruce Levenson and his friends had acquired Atlanta Hawks from Turner Broadcasting System, Inc for $208 million in 2004. Since then, the team has been performing well in the NBA league.
When Bruce purchased Atlanta Hawks, the team was performing poorly only appearing below the table for all the seasons. When he assumed control as the President of NBA Atlanta Hawks, the majority of the team supporters were blacks. Bruce Levenson knew that getting white supporters was the first step towards building a successful NBA team. He, therefore, came up with several TV commercials and campaigns targeting prospective supporters from white-dominated states. After a few months, many whites found themselves wanting to be associated with the team. Consequently, the team’s annual revenue increased from $80 to $150 per year, almost double the amount they were getting before.
In the start of 2015, having a desire to retire from active NBA matters, Bruce decided to sell all the shares he was holding at Atlanta Hawks. The money he got from the sale of NBA Atlanta Hawks is estimated to be around $730 million. The team was bought by Ares Management LP, a multi-billion company owned by Antony Ressler.
Bruce Levenson is also the force behind United Communications Group (UCG), one of the most successful business information firms in the United States. He is also a successful family man and a philanthropist. He is married to Karen Levenson, a beautiful, hardworking, and dedicated woman. Bruce and Karen have several charitable works across the United States such as the U.S. Holocaust Museum, and I Have A Dream Foundation.